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What Can Distribution Companies Do to Thrive?

Growth Strategy: Distribution Channel Control;Improved Customer Service;Specialization
Industry: Distribution

Manufacturers want to go around the “middle man” and deal directly with the end user. Customers are becoming more educated and prefer to go online to order products directly from manufacturers. What is the future of distributors?

Donna Cole is the President and CEO of Cole Chemical. She has lived the journey of transforming the 30 year old company from a chemical supplier to a chemical management company and supplier of technology.

Cole Chemical is now at $28 Mil/yr serving major customers that include ConocoPhillips, Bayer, Chrysler, Lockheed Martin, Proctor & Gamble, and Toyota.
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Donna Fujimoto Cole founded Cole Chemical over 30 years ago at the age of 27, divorced with a four-year old daughter with $5,000 from savings.

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