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“Turnaround” with guest Cheri Beranek, CEO of Clearfield, Inc.

Growth Strategy: Business Model;Promotion of New Products & Services to Existing Customers and/or Markets
Industry: Communications

If you continue to face losses each quarter, hear how Cheri Beranek converted a $400,000 loss/month into breakeven performance within six months and +40% gross profit in the 2nd year of her leadership. Learn how Beranek turned the company around during the telecommunications market freefall and how tough decisions about legacy, products, branding, and niche markets were made.

Cheri Beranek is president and CEO of Clearfield, Inc. (Nasdaq: CLFD). She is considered a visionary in business and a telecommunications/high tech industry pioneer. Under her leadership, Clearfield was recognized by the American Business Awards as the National Turn-Around Story of 2008 for: revenue growth of 25%; gross profit growth of 40%; reversing twenty years of losses to $1.5M net gain; and improving shareholder equity by more than 11%. Previously, Ms. Beranek served as president of Americable. She has held leadership marketing positions at Transition Networks; Tricord Systems; and Digi International. Ms. Beranek earned her Masters of Science at North Dakota State University.

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