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“Yes. It is Possible” with guest Linda Boardman of Applegate Farms

Growth Strategy: Business Model;Distribution Channel Control;Improved Quality Control
Industry: Manufacturing,Retail

If you are the founder of a midsize company and even remotely suspect that you have taken your business as far as you can (but sense there is more potential), listen to this interview. Linda Boardman was with Whole Foods and was the largest customer of Applegate Farms; now she is their president. Hear why CEO, Steve McDonnell, concluded that his company was worth an investment in a president, and how Applegate Farms has improved its infrastructure, expanded its distribution channels, and has grown to over $100 Mil/yr in the past few years. Learn how they have expanded their executive team, addressed cultural changes, and worked through shifts in roles.
Guests


With nearly 20 years experience in Marketing, Communications, Private Label and Product Line Management, Linda Boardman was well prepared for her current position as President of Applegate Farms, a leader in the natural and organic meat industry.

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Air Dates
08/17/2010