Show Profile

How To Achieve Channel Control

Growth Strategy: Distribution Channel Control
Industry: Distribution

Hear the five guiding principles that have helped Mr. Kraft and his partners to successfully launch a new product into a crowded market, work the manufacturer–distributor–dealer-customer maze, and sustain rapid profitable growth.
Guests
Kevin Kraft

Kraft is one of three partners with a combined 52 years of working experience in the very competitive automotive aftermarket.

Read More About This Guest
Air Dates
09/09/2008