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What Progressive Thinking Companies Are Doing To Grow Despite The Odds #3

Growth Strategy: Improved Quality Control
Industry: Financial,Business Services

This is the third installment of an exciting series of programs about “What Progressive Thinking Companies Are Doing to Grow Despite the Odds.” Hear how two clients of Roxanne Emmerich, of The Emmerich Group, Archie McDonnell of Citizens National Bank of Meridian (MS) and Patti Steele of First Volunteer Bank (TN), created a culture shift that, in both cases, more than doubled both size and profits within three years.
Archie McDonnell

Patti Steele

First Volunteer Bank is led by President and CEO Patti W. Steele, a twenty year banking veteran. The bank's mission remains the same today as it did in its inception - focus on the customer. And with the customer in mind, the bank adopted the tag line "The Bank with Personality" in 2003. That tag line has become much more than a tag line; it has become a brand that exemplifies how the employees interact with customers and the communities we serve.

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Roxanne Emmerich

Roxanne Emmerich, CEO and Founder of The Emmerich Group, has consulted with half of the nation's top 1 percent performing financial institutions.

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